Total Utility

Tax Glossary Definition

Total Utility

Total utility represents the combined satisfaction a consumer obtains from using or consuming multiple units of a good or service. It contrasts with marginal utility, which captures the change in satisfaction that comes from consuming one more unit. Economists rely on total utility to understand how consumers make choices and how demand for goods develops.

Example: Imagine someone eats three ice creams and experiences satisfaction levels of 10, 8, and 6 units from each one. When these are added together, the total utility from eating all three is 24 units.

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